We are a technology company committed to ending the missing pet epidemic with innovative and engaging tools for veterinarians and pet owners.

Meet the Team

Founders, Team & Advisors

Peeva Hamilton


Peeva is the best dog ever and the name of this company. 64% of all Americans think their dogs and cats are the best as well.

Various puppy training

Michael Hamilton

Founder and CEO

Prior to turning to entrepreneurship, Michael developed more than a decade of experience in New York managing litigation support and E-Discovery projects for some of the nations largest law firms and corporations. Michael’s experience includes work over the past decade at Bloomberg LP, Wolters Kluwer and DTI Global. He has worked in consulting, business development (at the Sales, Management, and Director levels) competitive intelligence, legal and regulatory compliance, eDiscovery, and litigation support.

University at Buffalo

Mike Wienick

Marketing Manager

Mike is an experienced operator and entrepreneur with 5 successful exits. He has launched, grown, and sold multiple companies including an outsourced sales firm, a digital marketing agency, and an e-commerce business. He’s also led teams driving growth, operations, and culture. He lives in Washington state with his 2 kids, 2 dogs, crested gecko, and hamster.

William Heimbigner

Software Engineer

William began dabbling with technology by reading the MS-DOS manual when he was 5 years old, and has been working with IT ever since – ranging from network penetration testing, to helpdesk support, to on-site IT support for small businesses, to contracts to Google and Instacart. He’s now Peeva’s CTO, overseeing all of Peeva’s IT infrastructure and personnel. In his free time, he enjoys finding creative ways to use microcontrollers for pet health monitoring, and he and his partner take care of their 2 guinea pigs, 2 syrian hamsters, 1 dwarf hamster, and 2 African pygmy dormice.