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Spoiler alert: Nothing in life is free. Unless you’re new to the internet, you know that submitting your email to any online form can open the floodgates to spam. That’s just for an email—add your address and the fact that you have a pet, and your personal data becomes a goldmine for marketers, spammers, and worse.

If your pet goes missing, the LAST thing you want is a broken system. Free microchip registrations might sound tempting, but they fail when it matters most—putting your pet’s life at risk.

 

 


The Truth About “Free” Registries

    • 42% of microchips go unregistered—many because of fake “free” services.

    • They sell your data to online retailers for targeting pet products, food, flea/tick meds, and more.

    • No privacy policies or real terms of service—zero accountability.

    • No live help—you’re on your own if your pet is found.

    • Fake re-registration fees—microchip registrations never expire.

    • Stolen registrations—Was your microchip even distributed by them? If not, they’re hijacking from legitimate registries.

    • Not actively searched—meaning no one is looking when your pet is lost.

    • No proof of ownership checks—opening the door to potential pet theft.

Bottom line: Free registries cost nothing now… and everything later.

 


Red Flags to Watch For

Ask these questions before trusting any registry:

    1. Do they sell microchips? If not, why would vets or shelters even think to check them?
    2. Do they have a searchable database that works in real time?
    3. Do they have clear privacy terms stating your info is only used for reunification?
    4. Do they have a toll-free number with 24/7/365 live support?
    5. Are there verified success stories or real media coverage?
    6. Do they have legitimate social media with real engagement—not fake likes? 


Why Peeva is Different (and Actually Works)

    • Works with ANY microchip brand

    • Verified, up-to-date contact info

    • 24/7 live recovery team

    • Instant lost pet alerts via text, email, and app

    • Integrated with shelters and vets nationwide

    • Owner-controlled data privacy

    • Proven reunification stories backed by real-world results


How It Works

    1. Find your pet’s microchip number
    2. Register it with Peeva in minutes
    3. Add backup contacts and optional Peeva Smart QR Tag for instant finder contact


Don’t Gamble With Your Pet’s Life