Cleaning up the pet microchip mess.

Out of all technologies that have been developed, marketed and sold to pet owners over the past 30 years, microchips have the most potential in resolving the missing pet problem by far.  They serve as the only permanent form of identification for pets because they are implanted, whereas everything else attaches to a collar and … Read more

Venture capitalist abandons 7 year quest to improve microchip mess.

pet's microchip

A “Silicon Valley” venture capitalist learned this the hard way after abandoning a seven-year quest to improve the convoluted and widely misunderstood system of identifying lost pets through implanted microchips. Olivia White, founder, and CEO of Check the Chip Inc. told news.vin.com that she just firmly believed that the epidemic cannot be fixed.  Join us in the … Read more

What Vets Want You to Know and Expect When Microchipping Your Pet

Keep your pet’s microchip information up-to-date with our guide on the latest updating procedures. Microchipping, a high-level overview In today’s modern society, microchipping technology is everywhere- from cell phones to car keys and much more. There are many different types of microchips to do different jobs, depending on the purpose. Microchipping animals isn’t a new … Read more